About Us

Why use Latitude White?

Latitude White is a part of the Latitude Group, the UK’s leaders in search marketing and the one of the World’s largest specialist agencies. Our mission is to deliver the unrivalled expertise and resource of the Latitude Group to companies with a lower advertising spend, usually between £500 & £15,000 per month. With this budget you are most in need of an expertly managed Pay Per Click campaign to deliver results where simply outbidding the competition is not an option.

Achieving great results from a smaller advertising spend is still possible with pay per click, but it requires the creative thinking, proven techniques and analytical expertise that can only be delivered by professionals. Here at Latitude White we have pay per click experts who will develop a strategy and structure to your campaign that is fine tuned to deliver the highest returns possible for your spend. Performance is then continually monitored in order to direct your spend to the best performing areas of your campaign. This is crucial in such an evolving landscape where the competition and performance of your campaign can change overnight. Our many years of experience as one of Google’s, MSN’s & Yahoo’s largest customers has shown us how to structure and optimise your campaign so that your adverts rank higher whilst we lower your cost per click.